The Now/ledge

A Guide to the 'Now' Revolution in News / by Alan Soon

Live coverage, the civilized way

Twitter has made its mark as a live coverage tool. But let’s face it, in the middle developing or breaking news stories, hashtags can be a mess. You can’t figure out what’s coming or going, what’s new or dated.

Enter a new live micro-blogging tool, Hot Potato.

The concept is simple: Connect people who are talking about a single event in a linear stream. The main idea is that it won’t overwhelm you with updates — you’ll only see stuff that are relevant to you, either because your friends (thank you Facebook Connect) said so, or because people from the event considered them interesting.

There is also a great business model for the company: You can sell ads against the events as well as licensing the technology to companies looking for customization.

Check it out. There’s also an iPhone app coming soon. How cool is that?


Filed under: Social Media, Tools

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